Step 03 — Enroll
Enroll leads into a campaign
Pick a campaign, then attach every lead currently in this organization to it. Enrolling does not send anything.
What enrolling does
Attaches leads to the campaign
Each lead in this organization gets an enrollment record.
Now
Nothing is sent yet
Execution is a separate, deliberate step.
Later
Suppressed addresses are excluded
Unsubscribes and hard bounces are never re-enrolled.
Always